A page is turning in Metz and the surrounding area: created in 1967, the cult sandwich brand Steinhoff is closing four of its stores this Monday evening, June 27. In detail, the Route de Woippy, Avenue de Plantières and Place de la République sites, awaiting buyers, have definitely lowered the curtain.
The Scy-Chazelles shipping container, transformed into a snack bar, is closed and then taken back to 1er July, Alain-Raymond Steinhoff, the son of Alain Steinhoff, founder of the eponymous brand, explains to us over the phone.
“We are staying in Place Saint-Jacques”
“We believed in it until the end,” he continues. But Covid and teleworking have damaged the family business, which employed 23 people. Eight of them will continue to work in Place Saint-Jacques, in Metz, and in Scy-Chazelles.
“You know, in Metz, there are hundreds of sandwich shops! We stay in Place Saint-Jacques, that’s the main thing, ”confirms Alain Steinhoff, born in 1945, who left the reins to his son in 2016.
On social networks, many Internet users have expressed their amazement: “Steinhoff is definitively closing all its points of sale in Metz tomorrow. My heart is in pieces, ”wrote one of them.
Only the restaurant located on Place Saint-Jacques will still operate under the Steinhoff name.
The ZAC de Jouy-aux-Arches corner and the Creutzwald snack bar already belong to other companies.